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Enhancing Desai Surgical Hospital's Online Presence with Rang Digitech's Digital Marketing Solutions

Healthcare Success

Enhancing Desai Surgical Hospital's Online Presence with Rang Digitech's Digital Marketing Solutions
01

CLIENT OVERVIEW

Desai Surgical Hospital is a renowned gastroenterology hospital offering specialized surgical and medical services. As a trusted healthcare provider, DSH sought to expand its reach, improve patient engagement, and enhance its online visibility to attract more patients. Rang Digitech’s comprehensive and targeted digital marketing approach helped Desai Surgical Hospital achieve tangible results in record time. While typical digital marketing efforts show results in six months, Rang Digitech delivered noticeable improvements within just four months, showcasing our expertise in accelerating growth and driving success for healthcare clients.

02

THE CHALLENGE

  • Despite its reputation, Desai Surgical Hospital faced challenges in driving online traffic
  • Managing its online reputation in a competitive healthcare landscape
  • Converting digital visibility into tangible patient visits
03

OUR STRATEGY

01

Website Development and Management

A user-friendly and SEO-optimized website was developed to provide seamless navigation, highlight services, and offer valuable information to patients.

02

Search Engine Optimization (SEO)

Implemented robust on-page and off-page SEO strategies to enhance the hospital’s visibility in search engine results, ensuring that DSH appeared in top search queries related to gastroenterology services.

03

Social Media Management

Managed platforms including Facebook, Instagram, LinkedIn, Pinterest, X, and Medium. Engaging content was crafted to educate the audience and build a loyal community.

04

Google My Business (GMB) Optimization

Optimized DSH’s GMB profile to improve local search rankings, ensuring the hospital was easily discoverable by potential patients in the area.

05

Graphic Design and Content Creation

Developed visually appealing graphics and high-quality content to enhance brand consistency and engage online audiences.

06

Online Reputation Management

Actively monitored and responded to online reviews, encouraging satisfied patients to leave positive feedback and addressing concerns timely.

07

Podcast and Video Services

Produced YouTube podcasts and videos featuring medical insights to establish Desai Surgical Hospital as a thought leader in the field.

04

IMPACT & RESULTS

Tangible growth measured in real numbers

Increased FootfallPatients reported visiting after discovering the hospital through Google searches
Enhanced VisibilityConsistently ranked at the top of local search results through SEO & GMB
Boosted RevenueHigher patient engagement translated into increased appointments and revenue
Improved ReputationSignificant rise in positive online reviews contributed to enhanced credibility
05

FULL IMPLEMENTATION

Website Development
SEO (On-page & Off-page)
Social Media Management
GMB Optimization
Graphic Design
Online Reputation Management
Podcast & Video Services

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